Texas Sales and Marketing 101 for Real Estate Professionals (30-Credit Hours)
Everything you do in real estate is sales and marketing… no better place to start than here!
There are many marketing and real estate sales courses but few that explain marketing principles from a real estate agent’s point of view. This course integrates the four elements of a balanced marketing mix—promotion, place, product, and price. Throughout the course, principles of market research, data analysis, and market segmentation are applied to teach you how to be a more efficient salesperson. Updated units on technology, online marketing, and social media strategies make this the most comprehensive how-to guide for applying classic marketing and sales techniques to a real estate career. This course may also be used to fill a 30-hour Salesperson Apprentice Education (SAE) requirement in Texas.
Proctored Final Exam: The Texas Real Estate Commission requires a proctored final exam for your licensing course. You will need to arrange for a proctor, who is someone who will make sure you take the test without outside assistance. Your exam must be proctored by a disinterested third party (at least 18 years of age) with no financial or emotional interest in your passing the exam. Your supervisor, a subordinate, or a family member may not serve as your exam proctor. If you are unable to secure a disinterested third party to proctor your final exam, Kaplan offers Virtual Classroom Proctoring for a $29 per-session fee.
Key Points:
- Discover how accurate market research and understanding client motivations can help you deliver effective target marketing
- Learn the steps used in negotiating and closing the sale
- Technology and social media units cover the latest information on the digital side of the industry
- More than 20 closing techniques included
- This course may be used to fill a 30-hour Salesperson Apprentice Education (SAE) requirement