Georgia Real Estate Postlicensing: Sales and Marketing 101 for Real Estate Professionals
There are many marketing and real estate sales courses but few that explain marketing principles from a real estate agent’s point of view. Meeting Georgia’s 25-hour post-licensing requirement, this course integrates the four elements of a balanced marketing mix—promotion, place, product, and price. Throughout the course, principles of market research, data analysis, and market segmentation are applied to teach you how to be a more efficient salesperson. Updated units on technology, online marketing, and social media strategies make this the most comprehensive how-to guide for applying classic marketing and sales techniques to a real estate career.
Special note: This course, taken in the first year of licensure, will fulfill the required 25 hours of post-licensing education, and at the same time count towards 9 hours of your 36-hour continuing education requirement for the first 4-year renewal period.
Proctored Final Exam: The Georgia Real Estate Commission requires a proctored final exam for your licensing course. You will need to arrange for a proctor, who is someone who will make sure you take the test without outside assistance. Your exam must be proctored by a disinterested third party (a person who is at least 18 years old) with no financial or emotional interest in your passing the exam. Your supervisor, a subordinate, or a family member may not serve as your exam proctor. If you are unable to secure a disinterested third party to proctor your final exam, Kaplan offers Virtual Classroom Proctoring for a $29 per-session fee.
- Discover how accurate market research and understanding client motivations can help you deliver effective target marketing
- Learn the steps used in negotiating and closing the sale
- Technology and social media units cover the latest information on the digital side of the industry
- More than 20 closing techniques included